Apple Reportedly Planning To Launch News Subscription Service In 2019

Pauline Obrien
April 18, 2018

According to those familiar with Apple's plans, a new and improved Apple News app will be offered and a percentage of the subscription revenue will be given to magazine publishers who are part of the service.

The article claims Apple will deeply integrate subscription-based news service, Texture into Apple News once the acquisition of the company is complete, offering "Apple News Premium" customers access to paid magazines, including Vogue, Men's Health, GQ, People & Entertainment Weekly that are now available on Texture for $9.99 per-month.

The service could launch later this year, and would be an improved version of the current Apple News app, Bloomberg said.

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Apple had previously let users purchase and organize their individual subscriptions in an app called Newsstand.

Texture offers a digital subscription to over 200 magazines for $9.99/month.

Apple has been looking for revenue from services to complement its device sales for years, which is why the success of Apple Music has been such a boon for the company.

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It's worth noting Apple is no stranger to buying out services and turning them into subscriptions people actually want to use.

This ties into expectations of an upgraded Apple News experience within the next year and Apple's lofty goal of increasing profits of its services division by 60% by 2021. The company now sells subscriptions for iCloud storage and Apple Music.

Which makes sense when you think about it. Apple already makes a decent slice of cash by selling music and video on iTunes, alongside subscriptions for Apple Music, so it makes sense that it would want to expand that to other areas. Get twice-daily updates on what the St. Louis business community is talking about.

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